Strategy and Strategic Planning

Start Date End Date Venue Fees (US $)
25 Jan 2026 Jeddah, KSA $ 4,500 Register
28 Jun 2026 Kuala Lumpur, Malaysia $ 4,500 Register
04 Oct 2026 Dubai, UAE $ 3,900 Register

Strategy and Strategic Planning

Introduction

Strategic planning is about getting your team, department or organisation where it needs to go. Starting from knowing where you are and moving to where you want to get to, this course takes you right through the strategic planning process with helpful tools, techniques and ideas for every stage to enhance your strategic thinking skills.

Objectives

    By the end of the strategic planning training course, you will be confident in differentiating strategic from business planning. You will recognise the importance and value of detailed analysis and have experience in using a variety of tools and techniques. You will have an appreciation of the relationship between your organisation’s vision and mission and its future, and will have applied this thinking to your own organisation. You will also have a clear understanding of monitoring and evaluation, and will have improved your strategic thinking skills. 

Training Methodology

The training methodology is interactive with group exercises and is suitable for all employees involved in functions management. The pace and level of the training workshop is customized to the understanding of the delegates. Ongoing back-up and support is available after the training on request to the supplier, and the training course is also available for in-house presentation as well as for “Competency Transfer”.

 

Who Should Attend?

This course is suitable for managers with strategic planning responsibility. Although the emphasis is on corporate or organisation-wide planning, the tools and techniques covered will have value for business unit or departmental managers.

 

Course Outline

  • Defining what "strategic" means
  • Using the strategic planning process to help you make choices about the future nature and direction of your organisation
  • Assessing the benefits and risks of strategic planning
  • Preparing for the planning process including developing a project plan, identifying your stakeholders
  • The value of stakeholder involvement at every phase
  • undertaking a strategic review to determine ‘where are we now?' including stakeholder research, collaborator/competitor analysis and understanding when and how to use analytical tools such as SWOT, PEST and the Boston Consulting Group matrix to understand your organization and its environment
  • Thinking about the relationship between outputs, outcomes and impact
  • Identifying strategic direction
  • Taking a fresh look at what your organisation is, what it does, and why
  • clarifying mission, vision, values and direction of travel
  • Recognizing the relationship between organisation strategy and brand identity, and aligning the two
  • Recognizing how the findings of the review will impact on the organisation's strategic direction
  • Setting strategic objectives
  • Establishing success criteria
  • Listing priority areas for action and developing objectives
  • Applying SMART strategic thinking skills
  • Using outcomes-based tools
  • Implementing the strategy
  • Understanding the key factors involved in implementing strategy
  • Using action planning tools such as logical frame working, action planning grids and planning wheels
  • Communicating your strategic plan
  • Undertaking effective monitoring and evaluation
  • Understanding the difference between monitoring, evaluation and impact assessment
  • Identifying the indicators, and how to measure their achievement
  • Recognizing emergent approaches to monitoring and evaluation such as participatory, real-time, balanced scorecard

Accreditation

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